Nike Embraces Hijab-Wearing Athletes With Its Latest Activewear

The Nike Pro Hijab will debut in spring 2018.
Image from Nike's "What Will They Say About You?" campaign
Posted at 12:56 PM, Mar 07, 2017

One of Nike's upcoming pieces of athletic apparel makes a statement about inclusivity in sports.

The Nike Pro Hijab caters to Muslim female athletes and has a breathable mesh fabric.

"People should know that Emirati athletes are strong," professional figure skater Zahra Lari told Vogue Arabia. "We're confident women who know what we want to do, and we work very hard to accomplish what needs to be accomplished."

Nike partnered with Lari and Nike+ Run Club coach Manal Rostom to develop the product.

And this addition is a long time coming.

Market demand spurred Nike to finally make this type of hijab.

"The Nike Pro Hijab was designed as a direct result of our athletes telling us they needed this product to perform better, and we hope that it will help athletes around the world do just that," Nike's Megan Saalfeld told Al Arabiya English.

Nike had recent success with its "What Will They Say About You?" campaign, which focuses on five Arab athletes in the sports world.

The Nike Pro Hijab is expected to hit the market in spring 2018.